Artis, the Latin word for "skill, method, technique," recognized that the entire category of beauty tools was based on "artist-applies-to-the-canvas"—someone applying product on someone/something else. How different is the experience when the artist is the canvas? The answer is: a totally different beauty paradigm. Artis brought a disruptive perspective to the process of makeup self-application, to design and create a new category of beauty tools which enable a more intuitive, beautiful and ergonomic experience. Artis designs products that are both beautiful to handle and functionally superior to use, for a self-application experience that is graceful, meditative, and expressive, with remarkable results. The innovative makeup application tools deliver gentle control and efficient flawless application for a beauty experience that offers users both strength and softness. Artis is constantly innovating and designing products that create a better beauty experience. The culture of the organization itself is inspiring, curious and collaborative, the creative aspects of work, but to our mission to offer products that create a beautiful experience.